STCC wins 10 awards for marketing and communication efforts

Jim Danko from Marketing and Communications at STCC holds awards the college won at a district NCMPR conference in Syracuse, N.Y.

SPRINGFIELD, Mass. – Springfield Technical Community College brought home 10 Medallion Awards at the District 1 conference of the National Council for Marketing & Public Relations held in Syracuse, N.Y., Oct. 2-4.

STCC won more marketing awards than any other community college in Massachusetts. The prizes included golds in three categories: Excellence in Writing-Long Form, Outdoor Media, and Video Shorts. STCC’s marketing team also won three silver and four bronze awards.

“We were thrilled to receive recognition from our marketing and communications peers,” said Dr. Shai Butler, Vice President of Advancement & External Affairs, who oversees the College’s Marketing and Communications team.

Dr. Shai Butler and Jim Danko at an NCMPR conference in Syracuse, N.Y.

“The awards reflect the superb work of our team who focus every day on creating compelling and strategic messages to let the community know about the quality and value of STCC and its mission,” Butler said.

The Marketing and Communications team that worked on the projects includes Assistant Director of Communications Jim Danko, who wrote two award-winning articles, Events Coordinator John Reynolds, who created award-winning video shorts, and graphics designer Sherry Hanks, who created designs that won medals in five categories.

The category and awards include:

  • Excellence in Writing - Long Form, Gold and Silver: Two articles: Gold for “After years of hardship, student finds support, hope and inspiration at STCC” and silver for ”STCC student joins steampunk wheelchair design project.”
  • Outdoor Media, Gold: Billboard titled “100% on your terms.”
  • Video Shorts (series), Gold: “STCC With It.
  • Brochure (single or series), Silver: “STCC and Bones.”
  • Poster (single or series), Silver: “STIK Poster.”
  • E-Newsletter, Bronze: “STCC (stick) Together”
  • Microsite/Landing Page, Bronze: “STCC Virtual Tour”
  • Digital Advertisement (single or series), Bronze: “100% On Your Terms”
  • Novelty, Bronze: “Ram Pride Card”

Butler and Danko attended the conference in Syracuse. The district comprises Connecticut, Delaware, District of Columbia, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, Vermont, the Canadian provinces of New Brunswick, Newfoundland, Nova Scotia, Prince Edward Island and Quebec, and United Kingdom.

It’s not the first time the marketing team has brought home awards. In 2021, the STCC marketing team won four medals at the District 1 NCMPR conference.

At a national conference in March, STCC was selected as the winner of two 2021 Paragon Awards – a gold for writing and a bronze for a community relations campaign for COVID-19 response.

Interested in applying to STCC? Visit stcc.edu/apply or call Admissions at (413) 755-3333.

About Springfield Technical Community College

STCC, the Commonwealth's only technical community college, continues the pioneering legacy of the Springfield Armory with comprehensive and technical education in manufacturing, STEM, healthcare, business, social services, and the liberal arts. STCC's highly regarded workforce, certificate, degree, and transfer programs are the most affordable in Springfield and provide unequaled opportunity for the vitality of Western Massachusetts. Founded in 1967, the college – a designated Hispanic Serving Institution – seeks to close achievement gaps among students who traditionally face societal barriers. STCC supports students as they transform their lives through intellectual, cultural, and economic engagement while becoming thoughtful, committed and socially responsible graduates.

MEDIA CONTACT:

Jim Danko, (413) 755-4812, jdanko@stcc.edu